Walking World, the popular online walking guide, has now notched up a massive 4000 walks on their database.

What a fantastic achievement.

What's more, every one of those walks has been submitted and verified by a Walking World member, and so is a fantastic testament to the power of user-generated content.

We take our our hats, (and brasher boots) off to all concerned.

Why not find your next walk over on the Walking World searchable database?

In London last Thursday, April 24th, it was 'Walk to Walk Day.'

See here, and here.

And to be honest, we're surprised it wasn't a nationwide event.

Although other than those at brasher Towers who walk to walk anyway, only a few people here joined in.

Because many of us walk regularly, and for miles every weekend anyway, so walking to work would be something of a bus-man's holiday.

Although we do think it's a great idea to encourage more people to take up walking. And who knows some people might get the bug and have a 'Walk to Work' Summer.

If they do, (unsubtle product plug alert!), we can think of no better choice for walking to, and wearing at work, than our recently introduced 'Everyday' range of footwear.

All day long comfort, straight out the box, they bear all the hallmarks of brasher outdoor performance, but styled with the urban wearer/worker in mind.

So well done everyone in London, (and elsewhere), who walked to work on Thursday, and if you need some appropriate footwear to keep going throughout the Summer, we can put you in touch with some great brasher stockists.

Featured shoe style: Borilo.

Featured shoe style: Mateka.

Did you watch 'Wainwright Walks' on BBC recently?

I missed the first programme but thanks to the good offices of the web and the BBC iPlayer, managed to catch it online.

Truly a case of the unmissable becoming unmissable.

It was a really nice way to spend half an hour of an evening, and coming hot on the heels of our recent post about Wainwright's Window being in peril, hope it generates even more interest in the great man.

If you did miss the er, unmissable, (the iPlayer only let's you access programmes up to 7 days after the event) series 1 & 2 are available now as a boxed set from the BBC shop.

Whoops, we’ve been so busy getting the blog up and running recently, we almost forgot to give a plug for the launch of our terrific new web site.

We’re really pleased with it, and hope you like it too.

It debuted a couple of weeks ago, and hopefully complements this blog with it’s mix of product information on both our outdoor performance and lifestyle ranges, retailer support, reviews, new product introductions, brasher background and a whole lot more.

As Zoe Brookes, our Marketing Manager here commented on launch day:

“We wanted to communicate our passion for the outdoors and educate visitors to the site on the breadth of outdoor experiences that can be enjoyed out there. The new site treats each visitor as an individual, recommending the right footwear for their preferred activity and encouraging them to share their experiences in the great outdoors.”

The site’s getting plenty of traffic from brasher fans new and old, so if you haven’t checked it out yet, why not click here and go and see what’s new for yourself?

This is a great find from Telegraph TV's travel section.

A short, useful film about being out and about in winter.

(We particularly liked the orange bin-liner demo.)